|
|
|
|
Archive: 2007 | 2006 | 2005 | Back
Hitwise Press Release
Final Australian Holiday Season Shopping Tracker
Melbourne, December 21, 2006. With Christmas just days away, analysis from Hitwise, the leading online competitive intelligence service, reveals that visits to Shopping & Classifieds websites continued on to move in a positive manner last week. However, Hitwise reports that the week ending 25th November saw visits to online retail sites reach their highest peak this year.
"bratz" was the most searched-for branded product for the 4 weeks to 16th December, whilst eBay Australia and Trading Post Online were the most visited local online retail sites in Australia. Most searched for items driving traffic to 'Shopping and Classifieds' related websites for the 4 rolling weeks ending 16/12/2006
Top 20 local Shopping & Classifieds websites as visited by Australian Internet users for the week ending 16/12/2006 ranked by visits.
Top 20 local and global Shopping & Classifieds websites as visited by Australian Internet users for the week ending 16/12/2006 ranked by visits.
Local vs. Global Shopping websites visited - Year on Year comparison: Week ending 16/12/2006 Week ending 17/12/2005
  Market share percentage of visits to local Shopping & Classifieds websites on the lead-up to Christmas.
Shopping & Classifieds Spotlight on Department Stores
Top 10 Search terms driving traffic to Shopping & Classifieds - Department Store websites over 4 weeks ending 16/12/2006
Shopping & Classifieds sub category make-up
Australian visits to Department Stores websites made up 7.57% of all visits to all Shopping & Classifieds websites. Below is a table highlighting the full breakdown of the visits to Shopping & Classifieds websites.
###
Contact For further information, or to request an interview, please contact: James Borg on +61 3 8530 2420 james.borg@hitwise.com About Hitwise Hitwise is the leading online competitive intelligence service. Only Hitwise provides its 1,200 global clients with daily insights on how their customers interact with a broad range of competitive websites, and how their competitors use different tactics to attract online customers.
Since 1997, Hitwise has pioneered a unique, network-based approach to Internet measurement. Through relationships with ISPs around the world, Hitwise’s patented methodology anonymously captures the online usage, search, and conversion behavior of 25 million Internet users. This unprecedented volume of Internet usage data is seamlessly integrated into our easy to use, web-based service, designed to help marketers better plan, implement, and report on a range of online marketing programs.
Hitwise is a privately held company headquartered in New York City and operates in the United States, United Kingdom, Australia, New Zealand, Hong Kong, and Singapore. More information about Hitwise is available at www.hitwise.com. For up to date analysis of online trends and statistics, please visit the Hitwise Intelligence Analyst Weblogs at weblogs.hitwise.com and the Hitwise Data Center at www.hitwise.com/datacenter. |
  |
| All material © Copyright 1998-2008 Hitwise Pty. Ltd. ABN 41 081 470 117 | Experian UK - Careers - Privacy Policy - Site Map |
